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opa kostüm
Skip itSoft demand (-86.8% this quarter) — this niche doesn't clear our bar today.
Review moat
Great238.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great60%top-5 brand share — no brand owns this niche
Price range
Good€6.75–€31.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Avg price
Good€12.29avg listing price — sweet spot $15–$100
Returns
Okay4.4%return rate — above 5% kills the launch gate
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Market size
Bad€22K€22K/yr · 89K searches
Growth
Bad-86.8%90-day search growth — must beat 0% to launch
Signals No Dominant Brand