50
michael jackson
Worth a lookShows demand growing +120.8% this quarter, but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Growth
Incredible+120.8%90-day search growth — must beat 0% to launch
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great€22.49avg listing price — sweet spot $15–$100
Price range
Great€7.07–€67.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great497.82avg incumbent reviews — the moat a new listing must climb
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad€38K€38K/yr · 220K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals Trending