45
lorax kostüm
Skip itSoft demand (-78.9% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible2.9★avg incumbent rating — lower means beatable quality
Review moat
Incredible8.21avg incumbent reviews — the moat a new listing must climb
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Avg price
Good€13.30avg listing price — sweet spot $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Okay€179K€179K/yr · 744K searches
Price range
Okay€4.30–€20.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Returns
Bad5.8%return rate — above 5% kills the launch gate
Growth
Bad-78.9%90-day search growth — must beat 0% to launch