40
lego puzzle
Skip itSoft demand (-67.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Competition
Great37%top-5 click share — an open shelf
Avg price
Great€16.27avg listing price — sweet spot $15–$100
Price range
Good€3.31–€38.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€163K€163K/yr · 405K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,485.94avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Growth
Bad-67.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand