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iron man
Skip itSoft demand (-30.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great€51.22avg listing price — sweet spot $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Market size
Good€322K€322K/yr · 714K searches
Review moat
Okay1,666.43avg incumbent reviews — the moat a new listing must climb
Price range
Okay€8.51–€266.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-30.0%90-day search growth — must beat 0% to launch
Signals High Price