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ghostbusters spielzeug
Skip itSoft demand (-81.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€34.11avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great€11.16–€58.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great354.44avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Returns
Okay4.6%return rate — above 5% kills the launch gate
Market size
Bad€23K€23K/yr · 205K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-81.0%90-day search growth — must beat 0% to launch