42
fledermaus
Skip itSoft demand (-23.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great€15.68avg listing price — sweet spot $15–$100
Price range
Great€4.92–€45.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Okay2,053.76avg incumbent reviews — the moat a new listing must climb
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad€68K€68K/yr · 135K searches
Growth
Bad-23.5%90-day search growth — must beat 0% to launch