43
clai
Skip itSoft demand (-67.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great141.48avg incumbent reviews — the moat a new listing must climb
Avg price
Great€15.86avg listing price — sweet spot $15–$100
Price range
Good€8.10–€22.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay€232K€232K/yr · 358K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-67.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand