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57

boomerang

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 33Conversion 41Competition 59Returns 98Price range 75Avg price 81Brand share 53Review moat 67Quality gap 94

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great€17.36

avg listing price — sweet spot $15–$100

Price range

Great€4.86–€46.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good814.21

avg incumbent reviews — the moat a new listing must climb

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Growth

Okay+6.2%

90-day search growth — must beat 0% to launch

Market size

Okay€102K

€102K/yr · 179K searches

Search terms