51
bausatz
Worth a lookShows a fragmented shelf (top 5 take 17% of clicks), but soft demand (-37.4% this quarter) keeps it on the watch list.
Competition
Incredible17%top-5 click share — an open shelf
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great€46.46avg listing price — sweet spot $15–$100
Review moat
Good806.16avg incumbent reviews — the moat a new listing must climb
Price range
Good€7.08–€163.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€252K€252K/yr · 479K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-37.4%90-day search growth — must beat 0% to launch