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astronaut kostüm kinder

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Soft demand (-97.1% this quarter) — this niche doesn't clear our bar today.

Market size 12Growth 0Conversion 14Competition 77Returns 5Price range 64Avg price 89Brand share 28Review moat 42Quality gap 82

Avg price

Great€20.74

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Competition

Great38%

top-5 click share — an open shelf

Price range

Good€4.87–€33.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,291.03

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad€49K

€49K/yr · 212K searches

Returns

Bad10.7%

return rate — above 5% kills the launch gate

Growth

Bad-97.1%

90-day search growth — must beat 0% to launch

Search terms