51
aperol kostüm damen
Worth a lookShows a thin review moat (19 avg reviews), but soft demand (-96.0% this quarter) keeps it on the watch list.
Review moat
Incredible19.29avg incumbent reviews — the moat a new listing must climb
Brand share
Incredible38%top-5 brand share — no brand owns this niche
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Competition
Great33%top-5 click share — an open shelf
Avg price
Good€13.99avg listing price — sweet spot $15–$100
Price range
Good€5.73–€30.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€97K€97K/yr · 386K searches
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Returns
Bad6.5%return rate — above 5% kills the launch gate
Growth
Bad-96.0%90-day search growth — must beat 0% to launch