45
schlagzeug
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Review moat
Great404.79avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 6% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€131.89avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Market size
Okay€128K€128K/yr · 462K searches
Growth
Bad-18.0%90-day search growth — must beat 0% to launch
Price range
Bad€8.38–€585.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale