33
saz
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 6% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great351.71avg incumbent reviews — the moat a new listing must climb
Avg price
Good€139.28avg listing price — sweet spot $15–$100
Price range
Okay€4.73–€273.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€66K€66K/yr · 67K searches
Growth
Bad-30.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand