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55

zigarrenaschenbecher

Worth a look

Shows low returns (1.1%), but a small market ($50K/yr) keeps it on the watch list.

Market size 12Growth 52Conversion 37Competition 79Returns 93Price range 86Avg price 83Brand share 49Review moat 92Quality gap 30

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great159.33

avg incumbent reviews — the moat a new listing must climb

Price range

Great€7.34–€76.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€18.22

avg listing price — sweet spot $15–$100

Competition

Great36%

top-5 click share — an open shelf

Growth

Good+22.7%

90-day search growth — must beat 0% to launch

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€50K

€50K/yr · 92K searches

Products