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51

whisky probierset

Worth a look

Shows low returns (0.2%), but a small market ($47K/yr) keeps it on the watch list.

Market size 12Growth 18Conversion 17Competition 63Returns 99Price range 80Avg price 95Brand share 88Review moat 76Quality gap 42

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Incredible€25.37

avg listing price — sweet spot $15–$100

Brand share

Great47%

top-5 brand share — no brand owns this niche

Price range

Great€1.98–€72.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great486.24

avg incumbent reviews — the moat a new listing must climb

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-13.4%

90-day search growth — must beat 0% to launch

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad€47K

€47K/yr · 138K searches

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