50
whisky karaffe
Worth a lookShows a sweet-spot price point ($29.39 avg), but soft demand (-26.0% this quarter) keeps it on the watch list.
Avg price
Incredible€29.39avg listing price — sweet spot $15–$100
Price range
Great€7.04–€88.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Review moat
Good577.71avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad€66K€66K/yr · 198K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.0%90-day search growth — must beat 0% to launch