40
wellenschneider
Skip itPrices mostly outside the sweet spot ($3.33–$11.51) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Review moat
Good893.13avg incumbent reviews — the moat a new listing must climb
Market size
Okay€171K€171K/yr · 267K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Avg price
Bad€6.60avg listing price — sweet spot $15–$100
Growth
Bad-19.5%90-day search growth — must beat 0% to launch
Price range
Bad€3.33–€11.51cheapest to priciest tracked listing — scored on the share inside $15–$100