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wandkerzenhalter
Skip itSoft demand (-45.7% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible€24.73avg listing price — sweet spot $15–$100
Review moat
Great204.69avg incumbent reviews — the moat a new listing must climb
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.9%return rate — above 5% kills the launch gate
Price range
Okay€7.28–€198.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€23K€23K/yr · 256K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-45.7%90-day search growth — must beat 0% to launch