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türspiegel

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Soft demand (-25.1% this quarter) — this niche doesn't clear our bar today.

Market size 17Growth 12Conversion 12Competition 46Returns 83Price range 87Avg price 95Brand share 53Review moat 75Quality gap 86

Avg price

Incredible€30.78

avg listing price — sweet spot $15–$100

Price range

Great€7.65–€79.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Returns

Great1.6%

return rate — above 5% kills the launch gate

Review moat

Great495.55

avg incumbent reviews — the moat a new listing must climb

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Market size

Bad€67K

€67K/yr · 222K searches

Growth

Bad-25.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Products