53
treppenkorb
Worth a lookShows a thin review moat (33 avg reviews), but soft demand (-37.9% this quarter) keeps it on the watch list.
Review moat
Incredible32.61avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Brand share
Great41%top-5 brand share — no brand owns this niche
Avg price
Great€21.77avg listing price — sweet spot $15–$100
Price range
Great€7.88–€63.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Returns
Bad6.1%return rate — above 5% kills the launch gate
Market size
Bad€78K€78K/yr · 132K searches
Growth
Bad-37.9%90-day search growth — must beat 0% to launch