57
tortenständer
Worth a lookShows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Avg price
Great€22.62avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Price range
Great€4.64–€57.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great498.93avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Okay€108K€108K/yr · 437K searches
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale