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50

tortenring

Worth a look

Shows low returns (1.1%), but soft demand (-0.6% this quarter) keeps it on the watch list.

Market size 61Growth 25Conversion 65Competition 29Returns 94Price range 65Avg price 68Brand share 42Review moat 55Quality gap 33

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Good€14.21

avg listing price — sweet spot $15–$100

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Price range

Good€6.37–€31.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€531K

€531K/yr · 642K searches

Review moat

Good1,304

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-0.6%

90-day search growth — must beat 0% to launch

Reviews