51
tortenheber
Worth a lookShows low returns (0.7%), but prices mostly outside the sweet spot ($4.37–$14.94) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good771.48avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Market size
Okay€223K€223K/yr · 320K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad€7.75avg listing price — sweet spot $15–$100
Growth
Bad-7.6%90-day search growth — must beat 0% to launch
Price range
Bad€4.37–€14.94cheapest to priciest tracked listing — scored on the share inside $15–$100