56
tm7
Worth a lookShows a sweet-spot price point ($20.34 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great€20.34avg listing price — sweet spot $15–$100
Price range
Great€6.56–€109.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Brand share
Good60%top-5 brand share — brands hold most of the demand
Review moat
Good1,314.02avg incumbent reviews — the moat a new listing must climb
Market size
Good€360K€360K/yr · 612K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-30.0%90-day search growth — must beat 0% to launch