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tm7 displayschutz
Worth a lookShows low returns (0.7%), but soft demand (-31.6% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible13.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good1,036.67avg incumbent reviews — the moat a new listing must climb
Price range
Good€6.00–€28.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€11.07avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay€175K€175K/yr · 120K searches
Growth
Bad-31.6%90-day search growth — must beat 0% to launch