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53

teekanne mit stövchen

Worth a look

Shows no brand lock-in (top 5 brands take 39% of clicks), but soft demand (-73.8% this quarter) keeps it on the watch list.

Market size 38Growth 0Conversion 14Competition 89Returns 57Price range 89Avg price 95Brand share 95Review moat 67Quality gap 50

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Avg price

Incredible€30.27

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Price range

Great€10.79–€67.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good830.58

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.7%

return rate — above 5% kills the launch gate

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€192K

€192K/yr · 551K searches

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-73.8%

90-day search growth — must beat 0% to launch

Reviews