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styroporkugeln

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Soft demand (-34.6% this quarter) — this niche doesn't clear our bar today.

Market size 17Growth 8Conversion 34Competition 64Returns 95Price range 31Avg price 23Brand share 57Review moat 53Quality gap 53

Returns

Great1.0%

return rate — above 5% kills the launch gate

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,363.61

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Price range

Okay€3.47–€20.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad€8.45

avg listing price — sweet spot $15–$100

Market size

Bad€69K

€69K/yr · 302K searches

Growth

Bad-34.6%

90-day search growth — must beat 0% to launch

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