56
strohhalme edelstahl
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Great+68.1%90-day search growth — must beat 0% to launch
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Brand share
Good64%top-5 brand share — brands hold most of the demand
Review moat
Good854.14avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Market size
Okay€100K€100K/yr · 173K searches
Avg price
Bad€7.78avg listing price — sweet spot $15–$100
Price range
Bad€3.34–€12.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand