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52

stofffarben waschfest kinder

Worth a look

Shows low returns (0.8%), but a small market ($32K/yr) keeps it on the watch list.

Market size 8Growth 75Conversion 95Competition 38Returns 96Price range 46Avg price 50Brand share 41Review moat 44Quality gap 38

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Conversion

Incredible12.1%

search→purchase rate — share of searches ending in a sale

Growth

Great+60.5%

90-day search growth — must beat 0% to launch

Avg price

Good€11.96

avg listing price — sweet spot $15–$100

Price range

Okay€6.70–€22.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,072.21

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad€32K

€32K/yr · 22K searches

Search terms