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steingut tassen
Skip itSoft demand (-38.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€25.49avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Price range
Great€7.56–€90.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great367.94avg incumbent reviews — the moat a new listing must climb
Returns
Great2.0%return rate — above 5% kills the launch gate
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad€41K€41K/yr · 224K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-38.0%90-day search growth — must beat 0% to launch