53
steckschaum
Worth a lookShows low returns (0.9%), but prices mostly outside the sweet spot ($4.52–$16.37) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Review moat
Good905.04avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Market size
Good€294K€294K/yr · 491K searches
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.9%90-day search growth — must beat 0% to launch
Avg price
Bad€7.80avg listing price — sweet spot $15–$100
Price range
Bad€4.52–€16.37cheapest to priciest tracked listing — scored on the share inside $15–$100