45
stabkerzen schwarz
Skip itSoft demand (-42.1% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great436.55avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€10.37avg listing price — sweet spot $15–$100
Price range
Okay€4.10–€20.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€29K€29K/yr · 38K searches
Growth
Bad-42.1%90-day search growth — must beat 0% to launch