39
spekulatius form
Skip itSoft demand (-47.7% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great327.83avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Price range
Good€8.34–€24.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good3.0%return rate — above 5% kills the launch gate
Avg price
Okay€11.91avg listing price — sweet spot $15–$100
Market size
Bad€96K€96K/yr · 102K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad92%top-5 click share — a locked-up shelf
Growth
Bad-47.7%90-day search growth — must beat 0% to launch