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71

sparschäler

Launch it

A $1.2M/yr market growing +24.5% this quarter with returns at 0.6% — clears our launch bar.

Market size 80Growth 53Conversion 79Competition 81Returns 97Price range 38Avg price 22Brand share 77Review moat 35Quality gap 88

Returns

Incredible0.6%

return rate — above 6% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Competition

Great34%

top-5 click share — an open shelf

Market size

Great€1.2M

€1.2M/yr · 1.8M searches

Conversion

Great8.1%

search→purchase rate — share of searches ending in a sale

Brand share

Great58%

top-5 brand share — no brand owns this niche

Growth

Good+24.5%

90-day search growth — must beat 0% to launch

Price range

Okay€3.01–€22.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay3,034.46

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad€8.00

avg listing price — sweet spot $15–$100