48
sockentrockner
Skip itPrices mostly outside the sweet spot ($5.07–$16.49) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Good601.07avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+4.2%90-day search growth — must beat 0% to launch
Avg price
Bad€8.48avg listing price — sweet spot $15–$100
Market size
Bad€60K€60K/yr · 113K searches
Price range
Bad€5.07–€16.49cheapest to priciest tracked listing — scored on the share inside $15–$100