50
seifenschale
Worth a lookShows low returns (1.2%), but prices mostly outside the sweet spot ($3.16–$13.02) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good960.04avg incumbent reviews — the moat a new listing must climb
Market size
Okay€251K€251K/yr · 1.1M searches
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad€7.48avg listing price — sweet spot $15–$100
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Price range
Bad€3.16–€13.02cheapest to priciest tracked listing — scored on the share inside $15–$100