45
seifenfarbe
Skip itPrices mostly outside the sweet spot ($3.73–$15.73) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Review moat
Good674.25avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Avg price
Bad€7.82avg listing price — sweet spot $15–$100
Growth
Bad-14.1%90-day search growth — must beat 0% to launch
Market size
Bad€51K€51K/yr · 70K searches
Price range
Bad€3.73–€15.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier