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Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great114.33avg incumbent reviews — the moat a new listing must climb
Price range
Great€3.46–€108.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+68.1%90-day search growth — must beat 0% to launch
Avg price
Good€14.09avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad€20K€20K/yr · 144K searches