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schnittmusterpapier
Skip itSoft demand (-12.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Review moat
Good709.37avg incumbent reviews — the moat a new listing must climb
Avg price
Good€14.08avg listing price — sweet spot $15–$100
Price range
Okay€5.87–€22.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€80K€80K/yr · 76K searches
Growth
Bad-12.6%90-day search growth — must beat 0% to launch