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schmelztopf
Skip itSoft demand (-37.1% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Great487.16avg incumbent reviews — the moat a new listing must climb
Price range
Good€5.69–€39.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good€13.18avg listing price — sweet spot $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€105K€105K/yr · 159K searches
Growth
Bad-37.1%90-day search growth — must beat 0% to launch