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saunakilt herren
Skip itSoft demand (-40.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€20.71avg listing price — sweet spot $15–$100
Price range
Great€8.05–€46.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good509.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.5%return rate — above 5% kills the launch gate
Market size
Okay€214K€214K/yr · 328K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Bad-40.0%90-day search growth — must beat 0% to launch