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salatbesteck
Worth a lookShows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Review moat
Good569.03avg incumbent reviews — the moat a new listing must climb
Growth
Good+40.6%90-day search growth — must beat 0% to launch
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€233K€233K/yr · 440K searches
Avg price
Bad€7.87avg listing price — sweet spot $15–$100
Price range
Bad€3.94–€15.73cheapest to priciest tracked listing — scored on the share inside $15–$100