44
reiskocher gross
Skip itSoft demand (-5.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€55.52avg listing price — sweet spot $15–$100
Price range
Great€20.63–€111.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Okay€124K€124K/yr · 85K searches
Review moat
Bad4,861.09avg incumbent reviews — the moat a new listing must climb
Growth
Bad-5.8%90-day search growth — must beat 0% to launch
Signals High Price