40
propeller mütze
Skip itPrices mostly outside the sweet spot ($5.11–$15.10) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Great305.3avg incumbent reviews — the moat a new listing must climb
Growth
Good+43.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay€9.65avg listing price — sweet spot $15–$100
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad€36K€36K/yr · 89K searches
Price range
Bad€5.11–€15.10cheapest to priciest tracked listing — scored on the share inside $15–$100