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55

outdoor sofa

Worth a look

Shows demand growing +102.6% this quarter, but weak search conversion (1.3%) keeps it on the watch list.

Market size 80Growth 92Conversion 16Competition 25Returns 26Price range 70Avg price 86Brand share 28Review moat 38Quality gap 83

Growth

Great+102.6%

90-day search growth — must beat 0% to launch

Avg price

Great€70.68

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Market size

Great€1.1M

€1.1M/yr · 1.2M searches

Price range

Good€22.44–€133.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,689.39

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Competition

Bad70%

top-5 click share — a locked-up shelf

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Reviews