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51

musselin bettwäsche 155x220

Worth a look

Shows a sweet-spot price point ($40.54 avg), but weak search conversion (0.6%) keeps it on the watch list.

Market size 16Growth 68Conversion 8Competition 45Returns 44Price range 95Avg price 95Brand share 60Review moat 69Quality gap 73

Avg price

Incredible€40.54

avg listing price — sweet spot $15–$100

Price range

Incredible€21.99–€79.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good749.04

avg incumbent reviews — the moat a new listing must climb

Growth

Good+49.1%

90-day search growth — must beat 0% to launch

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Market size

Bad€63K

€63K/yr · 243K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

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