53
modellierwerkzeug
Worth a lookShows low returns (0.5%), but soft demand (-26.5% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great252avg incumbent reviews — the moat a new listing must climb
Brand share
Great49%top-5 brand share — no brand owns this niche
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Price range
Okay€3.67–€25.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€9.70avg listing price — sweet spot $15–$100
Market size
Okay€131K€131K/yr · 240K searches
Growth
Bad-26.5%90-day search growth — must beat 0% to launch