45
mini toaster
Skip itSoft demand (-18.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€25.99avg listing price — sweet spot $15–$100
Price range
Great€11.96–€53.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay€163K€163K/yr · 156K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad13,472.88avg incumbent reviews — the moat a new listing must climb
Growth
Bad-18.7%90-day search growth — must beat 0% to launch