43
mini presse
Skip itSoft demand (-35.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€26.41avg listing price — sweet spot $15–$100
Price range
Great€13.57–€43.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Review moat
Good827avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad€37K€37K/yr · 39K searches
Growth
Bad-35.1%90-day search growth — must beat 0% to launch